• Ecommerce Startup
  • Social Psychology in eCommerce: The Gravity of Trust

    Andrea Peterson Trust Quote

    The Ultimate Value Trust is a vital concept when it comes to social psychology in eCommerce. Trust appears wherever risk, uncertainty and dependency exists, and is something online shops strive to earn from their shoppers. Consumers trusting an online retailer is important in establishing transactional behavior. It is a weighty concept that is often taken […]

  • Ecommerce Startup
  • eCommerce Solutions: Drive Sales By Appealing To Different Shoppers

    Men & women shop very differently. Women browse more & compare products meticulously, whereas men are more likely to simply rush along single-mindedly hoping not to get distracted from the original purpose of having ventured into a marketplace. An eCommerce shop then, should cater to the differences that abound among shoppers. It is known that consumers connect […]

  • Affiliate Marketing
  • InstanteStore Partnership With iPay88 Will Benefit Malaysian Merchants

    Malaysian merchants who are planning to start an online business will be pleased to know that InstanteStore is integrated with iPay88 which is one of South East Asia’s leading payment gateway. InstanteStore is able to help local merchants who are starting a new business with an online store setup. Depending on what merchants require, we […]