• Email Marketing
  • Tips For Creating Effective eNewsletters

    People spend as much as 6 hours a day on the Internet, according to ecommerce statistics. Rain or shine, as long as the connection isn’t on the blink, chances are quite a few of the 1.6 billion people with internet access will be online.

    If you have subscribed to an ecommerce shopping cart software service and are running a web store, you’ve probably spent quite a bit of time marketing your store. A typical ecommerce shopping cart provider usually includes lots of features to help you market your products. One such feature is eNewsletter Broadcasting.

    Find out more about creating effective eNewsletters… (more…)

  • Email Marketing
  • Generate More Product Sales Through e-Newsletters

    “49% of email marketers said their newsletter routinely justified themselves.”

    – MarketingSherpa, Email Marketing Benchmark Guide 2008

    After SEO, the next most effective conversion tactic for smaller marketers is e-mail and newsletters.

    The InstanteStore newsletter broadcast feature is not only a great customer retention tool but more importantly, it has the potential to boost sales by up to 35% if done correctly. There are so many good things going for this feature. Best of all, it’s FREE. All it takes is a little work and you have a proven sales-getter.

    So, how do you get this working?… (more…)